AKAW! Surfskates
Akaw Surfskate, often referred to as AKAW!, is a brand that aims to bring the feeling of surfing waves into urban environments, providing an experience that helps break the borders between the sea and the earth. Started in 2022 this young exciting company aims to deliver products that aim to closely emulate the movements and sensations of surfing, essentially enabling individuals to "ride real concrete waves". The term "AKAW!" is an old-school surfer expression that surfers shout out when they spot a perfect wave or when they are shocked or surprised.
AKAW! Surfskate is the brainchild of Ivan Moreno, who from when he was a little boy, liked skating and snowboarding. Moreno embarked on the creation of NOMAD Skateboards 22 years prior. The conception of AKAW! emerged from Moreno's thirst for reigniting his passions and embracing new challenges in a highly fragmented market and an evolving skateboarding milieu.
The surfskate concept harks back to the grassroots of skateboarding in the 1970s, where the primary focus was on pure enjoyment. AKAW!'s products are thus envisioned as "toys of good," designed for the sheer pleasure of cruising and shredding, injecting a sense of fun into every ride.