Deviate Board Company

Deviate Boards Co.


Deviate Board Co. was born from a lifelong passion for surfing, skate culture, and handcrafted design. Founder James Petitto grew up riding waves on Long Island’s south shore and later turned to woodworking when life took him away from the ocean. That drive to recreate the smooth, flowing feel of surfing on land sparked a deep commitment to shaping longboards that ride beautifully and look truly unique.

Deviate designs premium longboards, cruisers, and street decks for riders who refuse to blend in. Every board is built with high-quality materials, engineered for strength and precision, and tested by real skaters to ensure smooth carving, control, and long-lasting performance. Their collection features distinctive shapes, bold graphics, and surf-inspired aesthetics for riders who want gear that stands out and never compromises on feel.

Deviate Board Co. - built for style, speed, and self-expression. Ride different. Ride Deviate.

FAQ - Deviate Boards

What makes Deviate Board Co. different from other longboard brands?

Deviate boards are handcrafted in Brooklyn using carefully selected woods and precision shaping. Every deck is built in small batches with a focus on feel, durability, and surf-inspired riding, not mass production. Each board is designed to ride beautifully and also stand out visually.

Where are Deviate longboards made?

All Deviate decks are handcrafted in their Brooklyn workshop. The shaping, wood selection, finishing, and graphics are completed in-house to maintain full control over quality and craftsmanship.

Are Deviate boards good for beginners?

Yes. While Deviate builds boards that can satisfy advanced riders, their shapes are also accessible for new skaters. Their dancing and cruising setups are stable, smooth, and forgiving for riders who are still learning.

What riding style are Deviate boards designed for?

Most Deviate shapes are designed for dancing, cruising, and carving -bringing the fluid feel of surfing to city streets. The lineup includes longboards for flowy dance lines, cruiser decks for everyday city commuting, and versatile street-inspired shapes.

Can I hang my board on a wall as display art?

Absolutely. Deviate takes pride in boards that ride well and look beautiful.